Creating Growth as a World Market Leader

DESCRIPTION As a market leader worldwide in your niche it may be difficult to find ways or areas to grow the company. This growth issue may be furthered if you are servicing some very large customers or your product/service is generic, so the market balance is in the favor of the customers. Getting ideas and […]

Growth with Global Business Services (GBS)

DESCRIPTION Creating sustainable growth is the main focus for this workshop seminar, where GBS is the tool to achieve this growth objective. The idea behind GBS is to create growth and quality improvement through rethinking who may be the best owner of the company’s business services and processes. This also includes how customers are approached […]

Disruption – Prepare and Make

DESCRIPTION In recent years different industries have experienced some cataclysmic changes with newcomers completely altering how the market is being addressed and the role of the stakeholders in the industry. There are more and more examples of this “disruptive” behavior – just to mention a few (in)famous examples: Airbnb on hotels and accommodations, Netflix on […]

Digitalization – Prepare and Make

DESCRIPTION In recent years different industries have experienced some cataclysmic changes with newcomers completely altering how the market is being addressed and the role of the stakeholders in the industry. In order to meet this potential and current change in market behavior, most companies must face a profound change in business processes and a market […]

Africa: The Next Market

African businessman reading a document

DESCRIPTION In recent years particularly Northern Africa and South Africa has become increasingly interesting, as these countries are the third fastest-growing region in the world. Improved macro-environmental conditions, widening pathways into international capital, together with the growth of labor force and middle-class consumers are all contributors to the improving prospect of this region. Growth prospects […]

The Future Role of the Company

Future businessman with briefcase and phone

DESCRIPTION Because of factors such as climate, Covid-19, CSR, digitalization, increased globalization, change in energy sources, or other market disruptions, there is a need to look profoundly at how the company should look in the future say 3-8 years from now. Defining what factors that will have the most influence on the company’s business environment […]

Russia & Eastern Europe

The Kremlin, Moscow

DESCRIPTION Russia’s long period of sturdy growth came to an end around 2009. However, today the question is if Russia is worthwhile or if this is just too complicated. Over-regulation, political circumstances, deteriorating infrastructure, bureaucracy, high level of illegal trade, widespread corruption, and bad relations to other countries (particularly Western) are inhibiting the Russian market. […]

Brand Smashing

strike

DESCRIPTION The options for differentiated brand building is slowly slipping up, and it is forcing you to think of alternatives. With the myriad of brand logos trying to stand out of the crowd but creating brand confusion for the consumer, it is crucial not to be dependent on your brand logo alone. Stemming from the […]

India: (Still?) An Emerging Market

Close up picture of Indian rupee

DESCRIPTION With a real GDP rate growth of 4-7% 2015-2020 is India still a market worthwhile, and can it be considered an emerging market as a prospect or to have already invested in India. Although on one hand India is accepted as a very attractive market, there are several challenges that pose high barriers for […]

Redefining the Go-To Market and Strategic Position

Portrait of a hipster farmer holding box of fruit lift up to the car to go market for sell.

DESCRIPTION Increasing demand on being more efficient in meeting the market and the existing development of market demand, new ways introducing and trading company products and services are called for. One such way may be through the more creative use of e-business and more thorough integration with customers and suppliers. This includes an evaluation of […]